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New boy band from TV audition show releases trailer ahead of Nov. debut

October 23, 2020

 ENHYPEN, the seven-member band consisting of reality audition program “I-Land” winners, unveiled its first trailer on Thursday ahead of its debut next month.

ENHYPEN’s seven members were selected through a televised survival program co-organized by entertainment giant CJ ENM and BTS’ agency Big Hit Entertainment.

Big Hit’s chief Bang Si-hyuk himself took part in selecting the final seven winners from a pool of 23 candidates.

The trailer “Choose-Chosen,” posted on the band’s official YouTube channel, shows members of the band with contrasting words such as “Trainee-Artist,” “Failure-Success” and “Mortal-Immortal.”

While the program was not a major success, with a rating of around 1 percent per episode, viewers from some 170 countries took part in the voting, reflecting their interest in the K-pop program.

The band has already attracted more than 3 million subscribers for its channel on the fan community platform Weverse, according to its agency.

ENHYPEN is managed by Belift Lab, a joint business between CJ ENM and Big Hit.

This photo, provided by Belift Lab, shows members of the soon-to-debut K-pop group ENHYPEN. (PHOTO NOT FOR SALE) (Yonhap)
This image, provided by Belift Lab, shows screenshots from soon-to-debut K-pop act ENHYPEN's first trailer. (PHOTO NOT FOR SALE) (Yonhap)

This photo, provided by Belift Lab, shows members of the soon-to-debut K-pop group ENHYPEN. (PHOTO NOT FOR SALE) (Yonhap)