All posts tagged "olympic ads"

  • Samsung Electronics have just launched "Galaxy Supporters" ad campaign featuring Olympians such as Kim Ki-hoon, from left, Sung Shi-baek, Park Tae-hwan, Chun Lee-kyung, and Jegal Sung-yeol. They are running toward Sochi. (Courtesy of Samsung Electonics/Newsis)
    Olympic ad war revving up

    By Kim Tae-jong Major Korean companies are ratcheting up their sports marketing efforts by sponsoring upcoming global events in a bid to boost sales and enhance their brand image. The Sochi Winter Olympic Games will take place...

    • Posted January 29, 2014
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